Your Aged Leads Aren't Dead
Aged lead monetization — you pay only per booked appointment
Your Aged Leads
Aren't Dead.
They're Dormant.
DealerBridge turns the aged homeowner data already sitting in your CRM into booked appointments — scored, re-engaged, and financing-ready. You pay only when we book.
- Upload your dormant database — every record scored on 11 credit bureau attributes
- AI re-engages the homeowners still worth reaching — phone, SMS, and email, 24/7
- Zero upfront cost — you pay only per confirmed booked appointment
You Already Paid For This Data.
Now Get Paid Back.
Every home service company is sitting on tens of thousands of aged homeowner records — leads you already bought, already worked, and already wrote off. They aren't worthless. They're unworked.
Of purchased leads never convert — then sit dormant in your CRM
Of aged leads lose value within 7 days without re-engagement
Of a typical aged file still grades A or B — worth reworking now
From upload to graded file — re-engagement starts immediately
Results in 24 hours
Works on any aged file
No long-term contracts
No tech team required
From Dormant Database
To Booked Appointment
Three steps. You send the data you already own. We do the rest — and you only pay when an appointment is booked.
Send Us Your Dormant Database
Upload your aged homeowner file — CSV or API, any format. Smart Scoring grades every record on 11 credit bureau attributes in under 24 hours.
We Surface What's Still Worth Working
A and B grade homeowners are flagged as live opportunities. The rest are set aside — so no rep ever burns another dial on a dead record.
AI Re-Engages and Books
Smart Connect™ launches personalized outreach across phone, SMS, and email. Hootsy AI works follow-up 24/7 and books confirmed appointments.
Five Smart Programs.
One Seamless Pipeline.
Every aged lead flows through all five programs automatically — from scoring to financing to outreach to appointment.
Smart Scoring™
Know Your Best Leads Instantly
Every homeowner lead scored on 11 credit bureau attributes — home value, equity, income, age, square footage, and more. Benchmarked against state medians. An A–F grade assigned in seconds.
Smart Savings Plan™
02
SmartQual™
03
Smart Scoring™
Know Your Best Leads Instantly
Every homeowner lead scored on 11 credit bureau attributes — home value, equity, income, age, square footage, and more. Benchmarked against state medians. An A–F grade assigned in seconds.
Smart Savings Plan™
A Personalized Plan for Every Homeowner
AI generates a customized Smart Savings Plan for each homeowner — showing the best upgrades for their home with clear pricing, savings projections, and financing options. 16 home services plus HELOC.
SmartQual™
Leads That Arrive Financing-Ready
SmartQual™ automatically matches homeowners with financing options — including HELOC — before they ever speak to a dealer. Remove the #1 objection before the first call.
Smart Connect™
Always-On AI Outreach Engine
Automated, multi-channel outreach launches the moment a lead enters the pipeline. Phone calls, SMS, and email — all personalized, all tracked. Hootsy AI agent books appointments 24/7.
Smart Match™
Qualified, Exclusive Leads Delivered
As the homeowner reviews their Smart Savings Plan, our AI matches them with the perfect products for their home — the work they actually need. The result is a stronger, higher-intent lead your team can close faster. You only pay when this happens.
Monetizing Aged Data Only Works
If You Know What's Still Alive
That's Smart Scoring™. Every record in your dormant file is evaluated on 11 homeowner attributes using credit bureau data, benchmarked against state medians, and graded A–F — before a single dial is placed.
Smart Scoring™
11 Attributes. One Grade.
Smart Scoring also runs standalone on your new inbound leads — so your team stops paying full price to chase contacts that were never going to close.
Explore Smart Scoring →
Your Aged Data Today.
Your Aged Data With Us.
Sitting In Your CRM
Tens of thousands of aged records generating exactly nothing, month after month
Reps refuse to touch the aged list — they've been burned on it before
No way to tell which dormant records are still worth a dial and which are gone
You already paid for this data once and quietly wrote it off as a loss
Re-engaging it yourself means a dialer, a team, and months of ramp
The file ages further every quarter you leave it alone
Running Through DealerBridge
Every dormant record graded A–F in 24 hours — you see what's live before you spend a dollar
AI handles every dial, text, and email — your reps never touch a cold record again
Homeowners arrive financing-ready via SmartQual™ — the top objection pre-handled
Zero upfront cost — you pay only for confirmed booked appointments
Results inside 24 hours of upload, not months of building a team
Live dashboard shows every record, grade, and appointment in real time
One Dormant Database.
Fully Activated.
One batch. 12,465 aged homeowner records a dealer had already written off. Here's exactly what Smart Scoring surfaced.
12,465
Dormant Records Processed
4,118
A & B Grade Leads Found
$640K
Avg Home Value
$108K
Avg Household Income
Smart Scoring Grade Distribution
43 appointments booked in the first 30 days
A and B grade records entered the re-engagement pipeline automatically. Smart Connect™ launched outreach. Hootsy AI handled follow-up and booked 43 confirmed appointments — all on a performance basis.
Zero upfront cost. Pure performance model.
No fees to launch. No monthly retainer. You only pay when we deliver a confirmed booked appointment. Contact us for program pricing.
This is what your dormant database could do.
Every home service company has aged data sitting idle. We activate it — at no risk to you.
See the Platform
Built for Home Services
Every tool your team needs — lead scoring, campaign management, analytics, and revenue tracking — in one unified dealer portal.
Everything at a Glance
The Dealer Portal dashboard shows total appointments, active leads, campaign statistics, and homeowner attribute analytics — all in one view. Know exactly where your pipeline stands the moment you log in.
How Much Revenue Is Sitting
In Your Aged Lead Database?
Adjust the sliders to see your estimated Lead Boost results.
Smart Scoring Breakdown
Est. Appointments
221
from Lead Boost
A & B Grade Leads
6,300
highest priority
Est. Revenue
$663K
at 25% close rate
Est. ROI
$654K
net of program cost
Estimates based on avg job values and historical Lead Boost conversion data. Actual results vary.
What's Sitting In Your
Aged Lead Database?
Book a demo and we'll run a complimentary pilot on a slice of your dormant data — scored, re-engaged, and booked. No cost, no contract, no risk.